There’s been a lot of debate lately about the future of newspapers, the future of TV, the future of radio — the future of journalism itself — in the face of drastic change brought by technology and the Internet. I’ve asked MediaShift readers whether they thought journalism’s metaphorical cup was half empty or half full and most people saw a pretty bright future.
As you might imagine, I share their enthusiasm for the future, and wouldn’t be writing this blog if I didn’t believe we will end up in a better place. But I’m also a hardened realist and natural skeptic, and I know there are painful months and years ahead for the (dwindling number of) people working in traditional media. Not everything new and shiny will be good for us, and there are plenty of ethical and technological pitfalls ahead.
But rather than dwell on the negative, rail against change, or damn the upstarts at Google and Craigslist, I’d like to take a walk on the sunny side of life in new media, consider the positive aspects of all that is happening, and how we could end up in a renaissance era for journalism. While I do believe large media companies will have the most difficult time adapting to the changes, they can learn a lot from the successful business models of smaller sites such as TMZ or The Smoking Gun (both owned by media companies).
Read his 10 reasons HERE!